Our Mission
Coco Moon began with the simple idea for a Hawaii-inspired baby blanket that everyone in our family would love and connect with. Since then, it’s evolved into so much more, becoming a vehicle through which we can connect with and support families in our local communities.
We always knew that we wanted to weave a giving back program into the fabric of our company. In 2017, we were able to bring this desire to life by officially launching our giving program. We loosely modeled it after Patagonia’s 1% For The Planet Foundation, donating 1% of our sales each month to local organizations doing powerful work in our communities.
Since then, we’ve grown the program to not only include cash donations made from a portion of our sales, but also product donations in kind. As of early 2020, we’ve been able to make donations to over 50 local organizations doing impactful work for our environment, our children, and the overall health of our communities.
Support families in our local communities Support families in our local communities Support families in our local communities Support families in our local communities Support families in our local communities Support families in our local communities Support families in our local communities Support families in our local communities
Growing up the daughter of a Maui waterman connected me to our island culture.
My fondest memories are of long days on the ocean—diving, surfing, and fishing until the setting sun painted the sky. I came to appreciate that connection even more when I moved to the mainland for college and career. And it grew even stronger when I returned home to Hawaii to start my family.
Late one night while nursing my son, my mind began to wander as I once again reached for the pareo I often used as a baby blanket. Though it functioned well enough, it had no lasting meaning to me—far from a cherished baby keepsake. I longed for something that connected to the Hawaii I love, where a deep sense of community, beautiful arts and traditions, and devotion to ‘ohana are woven into all we do. In essence, Coco Moon was born that night.
We’ve had the privilege of contributing to over 50 Hawaii non -profit organizations
When we decided to launch our Giving Back Program in 2017, we had no idea the impact we would make seven years down the line. Since the launch of our Giving Back Program, we've had the privilege of contributing to over 50 Hawaii Non-profit Organizations, and in the last two years, we’ve focused our donations to the Kapiʻolani Medical Center’s NICU.
As a company so rooted in the culture and spirit of Hawaii and all things babies, it was only fitting that we help support some of the most vulnerable babies of Hawaii in any way that we can. And the Kapiʻolani NICU was the perfect way for us to do just that — where we’ve now donated over $50,000 that’s been directly used to support families and keiki during challenging times, and most recently, their pediatric heart and cancer centers.
As someone who was impacted by so many programs that were aimed at supporting Hawaii families growing up, I feel overwhelmed with gratitude being able to give back to a community that has given me so much. I can only imagine the impact we are able to make as we continue our Giving Back Program in the coming years!
Help us give back to our community by including a donation with your purchase:
It's our kuleana, or responsibility, to take care of our environment and our community.
The Favorite Blanket of 1000 babies worldwide
A portion of profits donated to Hawaiʻi non-profits
Eco-friendly biodegradable, packaging
Authentic and Original Island Designs